Zesty, a fintech regulated and supervised by the Comisión para el Mercado Financiero (CMF), has recently announced the launch of crypto trading in Chile. With this expansion, Zesty users can now access US markets, local Chilean markets, and crypto, all within a single platform. The launch is powered by Alpaca, a global leader in brokerage infrastructure APIs, providing access to options, stocks, ETFs, fixed income, and crypto.
The demand for digital assets across Latin America has surged, reaching nearly $1.5 trillion USD in cryptocurrency transaction volume between July 2022 and June 2025. Between July 2024 and June 2025 specifically, Chile accounted for $23.8 billion USD in transaction volume, making it the seventh-largest market in Latin America during that span. This demand has grown primarily because inflation, currency volatility, and restrictive capital controls create opportunities for cryptocurrencies to hedge against macroeconomic risks.1
Powered by Alpaca’s Broker API, Zesty now offers access to crypto coins alongside US and Chilean equities within a single interface, diversifying themselves from other platforms in the region.
"Crypto trading is a natural next step for our customers and the region," said Vicente Rotman, Co-Founder and CTO of Zesty. “In Chile, most local platforms offer a limited selection of assets, often restricted to just a handful of coins. These barriers create friction for investors seeking diversification within the crypto space.”
Users can fund their accounts in Chilean pesos via local bank transfers, with currency conversion handled within the app. This approach helps reduce the need for wire transfers or SWIFT fees and can help shorten funding times, depending on the user’s bank and other factors. By offering multiple asset classes within a single platform, Zesty aims to simplify the experience of managing investments for Chilean users.
Zesty also emphasizes its regulatory status as a key differentiator in the Chilean market. “Today, no crypto platform operating in Chile is regulated. That means our users can trade digital assets with the same confidence and investor protections they'd expect from any other regulated financial product. For a region where trust in financial institutions is still being built, this matters enormously and is what we believe truly sets us apart. Our partnership with Alpaca allows us to scale this offering with deeper liquidity, faster execution, and a broader range of assets,” added Rotman.
"We are excited to support Zesty as they expand their reach in Chile,” said Yoshi Yokokawa, co-founder and CEO of Alpaca. "We truly value our partnership with Zesty. It is exciting to support their platform as they broaden access across LATAM, while together making it easier to navigate what has traditionally been a complex and fragmented landscape, including bridging local currency and global markets in a reliable and regulated way."
Zesty’s new crypto offering reflects growing demand for digital assets and aims to address common challenges such as fragmentation, complexity, and access within a single platform. It represents a key milestone for Zesty as it expands access to cryptocurrencies in Latin America and continues its partnership with Alpaca, which previously enabled access to US equities and high-yield cash accounts.
Contact Alpaca
About Zesty
Founded in 2021, Zesty Finance SpA is a mobile-first financial technology company based in Chile that provides an easy-to-use retail investing app for stocks and ETFs on Android and iOS.
The electronic order routing services for buying and selling securities are provided by Zesty’s partner, Vector Capital Corredores de Bolsa SpA.
References:
1. The 2025 Geography of Crypto Report P 26 - 31
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